Health Services Marketing

“Personal Marketing Communications” 

  • Select a health care provider with which you are familiar and determine the best way for that provider to leverage word-of-mouth marketing. Explain your rationale.

  • Discuss the best way to leverage the latest electronic interactive direct-marketing tools in health care. Provide specific examples to support your response

***This is a discussion, NOT a paper. Need a strong paragraph with references, not Wikipedia.***

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